Trade shows
Come home with a diary, not a stack of cards.
Four modules. None of them is a booth.
We do not sell stand space. Agencies in China will build you a booth cheaper than we ever could, and you should let them. What decides whether the show pays is everything around it: choosing the right one, filling the diary before you fly, having someone on the stand who sounds local, and following up while the buyer still remembers your name.
Booth→Badges→Silence
Most exhibitors spend nearly everything on the stand, collect a pile of cards, and follow up weeks later in English nobody answers.
The booth is the cheapest part to get right.
Where you start
Four modules. Pick your starting point.
Show already booked and paid for? Start with the meetings, there is still time to fill the diary. Not sure the show is even the right one? Start there, before the deposit goes in. Went last year and got nothing? It is almost always the follow-up.
Show selection
The right show, not the biggest one.
The famous show may be where your buyers window shop and your competitors spend most. Often the smaller regional show is where the distributors who could carry you actually walk the floor.
ExploreMeetings before the doors open
A diary, not a hope.
We contact the buyers and distributors attending, in their language, weeks ahead, and book time with them. You arrive with a schedule instead of waiting to be noticed.
ExploreStand staffing
Someone who sounds local.
A native speaker on your stand who can qualify a visitor, answer in their language, and know which conversations matter. Your engineers stay for the technical questions.
ExplorePost-show follow-up
Inside ten days, or it is cold.
Every card you collect is followed up while they still remember you, in their language, by someone who was there. This is where most show budgets quietly go to waste.
Explore
The first move
Is that show worth going to?
Tell us the show you are considering and what you sell. We will tell you plainly whether your buyers walk that floor, and what it would take to come back with orders.
We staff stands in market.